---
title: "Melborp - Startco - Future is not an option"
description: "A city already recognized as one of the most innovative in the world wanted to host the\nmost ambitious event on the continent. We made it happen. We designed a full ecosystem:\na proprietary economy built on Startcoins that allowed attendees to invest in real time, live\ncompetition rounds with real startups, and a stage that brought together the most\ninfluential leaders of the Latin American entrepreneurship scene — all in two days."
canonical: "https://melborp.art/work/startco-future-is-not-an-option/"
---

# Startco - Future is not an option

- [Future is not an option · Startco · Event · Awareness · Content](https://melborp.art/work/startco-future-is-not-an-option)

### Problem

How can creativity and innovation move the economy of the startup ecosystem across Latin America?

* * *

### Melborp

By creating a spoiler of the future.

A city already recognized as one of the most innovative in the world wanted to host the most ambitious event on the continent. We made it happen. We designed a full ecosystem: a proprietary economy built on Startcoins that allowed attendees to invest in real time, live competition rounds with real startups, and a stage that brought together the most influential leaders of the Latin American entrepreneurship scene — all in two days.

![Melborp](https://a-us.storyblok.com/f/1022498/1504x2070/14189cdc5a/01_webmelborp_caso_startco.webp/m/)![Melborp](https://a-us.storyblok.com/f/1022498/1508x2074/f152e1d4a0/02_webmelborp_caso_startco.webp/m/)

![Melborp](https://a-us.storyblok.com/f/1022498/3008x2006/e32752be1e/03_webmelborp_caso_startco.webp/m/)![Melborp](https://a-us.storyblok.com/f/1022498/1376x1893/dac5bf86d6/06_webmelborp_caso_startco.webp/m/)![Melborp](https://a-us.storyblok.com/f/1022498/1376x1893/3ba3a86522/04_webmelborp_caso_startco.webp/m/)![Melborp](https://a-us.storyblok.com/f/1022498/4349x2010/a1f355bd9f/07_webmelborp_caso_startco.webp/m/)![Melborp](https://a-us.storyblok.com/f/1022498/1376x1893/d270f06d27/05_webmelborp_caso_startco.webp/m/)![Melborp](https://a-us.storyblok.com/f/1022498/1373x1891/41827692f5/remplazar-2.webp/m/)![Melborp](https://a-us.storyblok.com/f/1022498/3591x2011/648e705eea/11_webmelborp_caso_startco.webp/m/)![Melborp](https://a-us.storyblok.com/f/1022498/1376x1893/777c8db599/09_webmelborp_caso_startco.webp/m/)![Melborp](https://a-us.storyblok.com/f/1022498/1376x1893/fd696158c4/10_webmelborp_caso_startco.webp/m/)![Melborp](https://a-us.storyblok.com/f/1022498/5191x2914/a346f5ec0e/final.webp/m/)

### +18,000

attendees from more than 20 countries.

### +340

Latin American startups.

### +45

international Venture Companies.

### +23,800

effective contacts generated.

### +US$18

million in investment intent.

### +30

national and internationa media outlets.

[← Previous Project](https://melborp.art/work/arturo-calle-lo-mejor-de-nosotros-lleva-la-firma-de-mama) [Next Project →](https://melborp.art/work/startco-billboard-pitch)